Sevnthsin

I’ve been putting some investigation time into Twitter lately, especially regarding the ways that companies are using Twitter. Maybe I should say, could be using Twitter. There are so many articles out there about the benefits of tweeting (or whatever the inside verbiage is), different ways you can plan your company communications around the site, and how to make the most of your company Twitter profile.

One would think that all this hullabaloo means that Twitter is the new awesome of marketing tool kits. So, I can’t help but find it strange that so many companies do indeed have a Twitter profile, but the profiles are empty! Someone thought enough to think ‘Self, our company can and will benefit from this Twitter thing!’ but then failed to even upload an image or fill in the sentence-long allowed bio. It can’t be that the person behind the magic doesn’t have enough time to keep the profile updated. At least put something. “I love orange juice” is better than nothing, right?

I’m interested to see how mission: Twitter is going to affect the larger companies’ communication efforts. And yes, Sevnthsin has a Twitter account. And yes, we update it on a regular basis, even if the post solely regards some kind of beverage. We’re very advanced you know.

In closing, Happy birthday Shanita! Holla holla holla.